California (AB 723)
This image has been virtually staged. Original, unaltered images are available through the linked listing materials.
Digitally altered vs virtually staged: what the terms mean and when they apply
Different markets describe materially changed listing images in different ways. SeaRei helps teams keep the terminology aligned with the rule set they are following.
Answer First Summary
“Virtually staged” is often the clearest public-facing phrase, but some markets or policies prefer “digitally altered.” Teams need to know which label best matches the channel they are publishing to.
Full Explanation
The terminology matters because compliance is partly about expectation-setting. If a market expects the broader phrase “digitally altered,” using only “virtually staged” may not be enough context for the reviewer or buyer.
SeaRei keeps the delivery workflow flexible by pairing disclosure copy with the jurisdiction page and the final export package. That lets teams update language without rebuilding the entire listing workflow each time rules evolve.
Example Disclosure Text
These are the terms currently used in the covered jurisdictions. Use the market-specific page to confirm which label is appropriate for your listing workflow.
Washington
Images have been virtually staged. Items shown may not be included with the property.
NWMLS
Virtual staging has been applied to this image.
British Columbia
This image has been digitally altered to show virtual staging.
Related Compliance Pages
Frequently Asked Questions
Can one team use both labels?
Yes, as long as the wording is matched to the relevant market or board requirement and applied consistently in the final export path.
Why centralize terminology in SeaRei?
It reduces the risk of one listing using outdated or mismatched disclosure language while another follows the current standard.
Start staging with compliance built in
Create an account for production-ready deliverables, then use the compliance hub to review jurisdiction details before publish.