Compliance Built Into Every Delivery
SEAREI handles the right disclosure label, the right wording, and original photo hosting for every covered market — automatically, as part of every delivery.
California AB 723 is law. Non-compliance is a violation.
California Business and Professions Code Section 10140.8 — effective January 1, 2026 — requires a conspicuous disclosure statement on or adjacent to every digitally altered real estate advertising image. It also requires a link to a publicly accessible website where buyers can view the original, unaltered photo.
"Digitally altered" is broadly defined: it covers furniture, flooring, walls, paint color, landscaping, and even views through windows. Willful violation is a crime under California Real Estate Law.
Washington, NWMLS, and British Columbia have separate rules. SEAREI handles all four markets with the correct jurisdiction-specific wording on every delivery.
Every SEAREI delivery includes a complete compliance package.
You do not need to manage labels, host photos, or generate certificates yourself. SEAREI produces the complete compliance record as part of every job — for full staging orders and for MLS Ready compliance-only packages.
Disclosure-labeled export
The staged photo with the jurisdiction-specific disclosure wording placed on or adjacent to the image.
Clean export
The staged photo without an overlay, for use in contexts where MLS rules do not require on-image labeling.
Original photo on a public URL
The unaltered original hosted at a unique verification URL, satisfying AB 723's requirement for publicly accessible internet access to the original image.
Public verification page
A page displaying the original alongside the staged version with disclosure text — satisfying AB 723 Section 10140.8's internet website requirement.
Compliance certificate
Documents which jurisdiction's rules applied, the disclosure text used, and timestamps — your paper trail if questions arise.
Metadata-tagged files
Exported images include EXIF/IPTC metadata noting the disclosure text and verification URL for MLS systems that read metadata.
QR code
Links to the verification page for print marketing, open house flyers, and physical materials.
Review the rules that apply to your listing before it goes live.
California AB 723
California Business and Professions Code Section 10140.8 requires a conspicuous disclosure statement on or adjacent to every digitally altered listing image, plus a link to a publicly accessible website showing the original, unaltered photo. SEAREI handles both automatically.
Read the full guide →Washington
Washington requires disclosure that images have been virtually staged and that items shown may not be included with the property. SEAREI applies the correct wording for Washington listings.
Read the full guide →NWMLS
The Northwest MLS requires explicit virtual staging disclosure on any image where staging has been applied. SEAREI generates the correct board-level wording and keeps it attached to the delivery.
Read the full guide →British Columbia
British Columbia requires disclosure that images have been digitally altered to show virtual staging. SEAREI applies BC-specific language and keeps originals accessible.
Read the full guide →The exact wording SEAREI applies, by jurisdiction.
SEAREI uses jurisdiction-specific disclosure text on every labeled export. The wording below reflects what gets applied automatically when you select your market.
Already staged? Make it compliant for $49. Need staging? We handle both for $39.
MLS Ready turns your existing staged photos into a compliant, deliverable package in 10 minutes. Full staging includes MLS compliance at no extra charge.
SEAREI provides compliance workflow tools for the jurisdictions listed above. This is not legal advice. Confirm final disclosure requirements with your MLS, brokerage, and legal counsel.