How long do I need to keep the original unaltered photo?
AB 723 requires the original to be accessible via the disclosed link. Retention periods themselves are set by your MLS board's rules — confirm your board's specific requirement.
Answer first
AB 723 requires the original to be accessible via the disclosed link. Retention periods themselves are set by your MLS board's rules — confirm your board's specific requirement.
The statute does not set an explicit retention duration; it requires the original to be reachable through the linked URL or QR code at the time the altered image is advertised. Most MLS boards set their own retention floors (commonly multi-year). SEAREI retains originals indefinitely on its public verification pages.
Run your next listing through SEAREI.
Whether you stage with SEAREI or bring photos staged elsewhere, the AB 723 / NWMLS / NAR compliance layer ships with every certified listing.
Last updated: May 25, 2026 · SEATECHONE LLC
All answers are informational and not legal advice. Confirm current requirements with your MLS, brokerage, and counsel. For the full breakdown of AB 723, see the complete guide.