Does AB 723 apply outside California?
No. AB 723 is California-specific. However, many MLS boards have their own virtual-staging disclosure rules, and the NAR 2026 Code of Ethics applies nationally to misleading altered images.
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No. AB 723 is California-specific. However, many MLS boards have their own virtual-staging disclosure rules, and the NAR 2026 Code of Ethics applies nationally to misleading altered images.
Outside California, the disclosure framework comes from your MLS board's own rules (for example, NWMLS in Washington publishes its rules to members only — confirm current requirements with your NWMLS office) and the NAR 2026 Code of Ethics — Standard of Practice 12-10 in particular, which prohibits manipulating listing content to produce a deceptive or misleading result. The principle is the same nationally even where the statute is California-only.
Run your next listing through SEAREI.
Whether you stage with SEAREI or bring photos staged elsewhere, the AB 723 / NWMLS / NAR compliance layer ships with every certified listing.
Last updated: May 25, 2026 · SEATECHONE LLC
All answers are informational and not legal advice. Confirm current requirements with your MLS, brokerage, and counsel. For the full breakdown of AB 723, see the complete guide.
